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Keyword Index
A
  • Attitudinal Equity The Impact of Social Media Marketing Activities On Customer Equity of Luxury Brands A Study of Dorsa Brand [Volume 24, Issue 1, 2020, Pages 33-57]
B
  • Brand Experience The Impact of Social Media Marketing Activities On Customer Equity of Luxury Brands A Study of Dorsa Brand [Volume 24, Issue 1, 2020, Pages 33-57]
  • Brand Performance The relationship between organizational trust and brand performance: Investigating the role of corporate governance [Volume 24, Issue 2, 2020, Pages 87-110]
C
  • Capital Market A Model for New Financial Product Development in the Capital Market of Iran [Volume 24, Issue 1, 2020, Pages 81-105]
  • Catch up presenting technological catch up framework based on grounded theory and meta-synthesis [Volume 24, Issue 1, 2020, Pages 107-129]
  • Channel of Distribution Identify and review the requirements for forming multiple distribution channel combinations [Volume 24, Issue 2, 2020, Pages 139-170]
  • Competitive Intelligence Providing Social Market Intelligence Framework based on web 2.0 Using Text-Mining Technique on Social Media Websites (Case Study: Competitive Analysis between Samsung and Emersun Brands) [Volume 24, Issue 4, 2020, Pages 98-125]
  • Corona Crisis Applying PANDA Decision Making Strategy in Crisis: Focusing on the Corona Crisis in Iran [Volume 24, Issue 3, 2020, Pages 27-49]
  • Corona Management Applying PANDA Decision Making Strategy in Crisis: Focusing on the Corona Crisis in Iran [Volume 24, Issue 3, 2020, Pages 27-49]
  • Corporate Branding Modeling the ethical variables affecting corporate branding using the partial least squares structural equation modeling approach (PLS-SEM) and the theme analysis method (Case Study: Confectionary Industry) [Volume 24, Issue 4, 2020, Pages 1-17]
  • Corporate governance The relationship between organizational trust and brand performance: Investigating the role of corporate governance [Volume 24, Issue 2, 2020, Pages 87-110]
  • Crisis management Applying PANDA Decision Making Strategy in Crisis: Focusing on the Corona Crisis in Iran [Volume 24, Issue 3, 2020, Pages 27-49]
  • Crowd Model Building (CMB) Explaining the Applications of Crowd Model Building and Group Model Building in System Dynamics [Volume 24, Issue 4, 2020, Pages 127-154]
  • Customer Equity The Impact of Social Media Marketing Activities On Customer Equity of Luxury Brands A Study of Dorsa Brand [Volume 24, Issue 1, 2020, Pages 33-57]
D
  • Delphi evaluating and analyzing the factors affecting the implementation of Universal banking in the banking system [Volume 24, Issue 3, 2020, Pages 51-89]
  • Design Management Designing an Impact Model of Export Market Orientation and Product Design Management on Export Performance of Iranian Handicraft Exporting Companies [Volume 24, Issue 2, 2020, Pages 171-204]
  • Development Designing an Establishment and Development Model of Good Electronic Governance Using Meta-synthesis Approach [Volume 24, Issue 2, 2020, Pages 1-34]
  • Discrete Event Analysis of the Service Process of Insurance Issuance System Life and Securing the Future with a Discrete Event Simulation Approach and Scenario Writing (Case study: Pasargad Insurance Company) [Volume 24, Issue 4, 2020, Pages 19-47]
E
  • Emotional Analysis of Words Providing Social Market Intelligence Framework based on web 2.0 Using Text-Mining Technique on Social Media Websites (Case Study: Competitive Analysis between Samsung and Emersun Brands) [Volume 24, Issue 4, 2020, Pages 98-125]
  • Employee personal branding Identify the dimensions and components of employee personal branding by mixed method (Case study: Iran Insurance Industry) [Volume 24, Issue 3, 2020, Pages 91-116]
  • Employees Conceptualization of employees’ experiences of managers’ competence: A phenomenographic study [Volume 24, Issue 3, 2020, Pages 1-26]
  • Escape from elites Exploring Escaping from Elites Strategies of Managers in Iranian Governmental Organizations [Volume 24, Issue 3, 2020, Pages 117-142]
  • Ethical-Oriented Modeling the ethical variables affecting corporate branding using the partial least squares structural equation modeling approach (PLS-SEM) and the theme analysis method (Case Study: Confectionary Industry) [Volume 24, Issue 4, 2020, Pages 1-17]
  • Expanded Identification Model Comparative Study of the Effect of Merger on Organizational Legitimacy and Organizational Identification [Volume 24, Issue 2, 2020, Pages 61-86]
  • Export Marketization Designing an Impact Model of Export Market Orientation and Product Design Management on Export Performance of Iranian Handicraft Exporting Companies [Volume 24, Issue 2, 2020, Pages 171-204]
F
  • Financial Services Marketing A Model for New Financial Product Development in the Capital Market of Iran [Volume 24, Issue 1, 2020, Pages 81-105]
  • Future Study Presenting a model for future study of supply chain in oil industry with soft approach [Volume 24, Issue 1, 2020, Pages 59-79]
G
  • Good e-governance Designing an Establishment and Development Model of Good Electronic Governance Using Meta-synthesis Approach [Volume 24, Issue 2, 2020, Pages 1-34]
  • Grounded Theory A Model for New Financial Product Development in the Capital Market of Iran [Volume 24, Issue 1, 2020, Pages 81-105]
  • Grounded Theory presenting technological catch up framework based on grounded theory and meta-synthesis [Volume 24, Issue 1, 2020, Pages 107-129]
  • Grounded Theory Presenting International Marketing Managers Competency Model [Volume 24, Issue 1, 2020, Pages 131-152]
  • Grounded Theory Identify and review the requirements for forming multiple distribution channel combinations [Volume 24, Issue 2, 2020, Pages 139-170]
  • Grounded Theory Production Resilience Model in Iran, Mix Method Study with Using the Grounded Theory & Structural Equation Modeling Approach [Volume 24, Issue 4, 2020, Pages 177-198]
  • Group Model Building (GMB) Explaining the Applications of Crowd Model Building and Group Model Building in System Dynamics [Volume 24, Issue 4, 2020, Pages 127-154]
H
  • Historical Studies The evolution of human resource management knowledge in Iran [Volume 24, Issue 4, 2020, Pages 156-175]
  • Human Resource Management The evolution of human resource management knowledge in Iran [Volume 24, Issue 4, 2020, Pages 156-175]
I
  • Impornace-Performance Analysis evaluating and analyzing the factors affecting the implementation of Universal banking in the banking system [Volume 24, Issue 3, 2020, Pages 51-89]
  • Intellectual capital Transformational leadership and development of marketing capabilities: Explaining the mediating role intellectual capital (Case Study: SMEs operating in the food industry of IRAN) [Volume 24, Issue 1, 2020, Pages 1-31]
  • International Marketing Managers Presenting International Marketing Managers Competency Model [Volume 24, Issue 1, 2020, Pages 131-152]
  • International Marketing Managers Competencies Presenting International Marketing Managers Competency Model [Volume 24, Issue 1, 2020, Pages 131-152]
  • Iran The evolution of human resource management knowledge in Iran [Volume 24, Issue 4, 2020, Pages 156-175]
  • Iranian industry Production Resilience Model in Iran, Mix Method Study with Using the Grounded Theory & Structural Equation Modeling Approach [Volume 24, Issue 4, 2020, Pages 177-198]
  • Iran Insurance Industry Identify the dimensions and components of employee personal branding by mixed method (Case study: Iran Insurance Industry) [Volume 24, Issue 3, 2020, Pages 91-116]
J
  • Job Psychosocial workplace; a new mechanism for reducing job stress Case study: Qom University of Medical Sciences and its affiliates [Volume 24, Issue 4, 2020, Pages 49-71]
  • Job Insecurity Investigating the role of job insecurity on employee exhaustion with regard to the mediating role of psychological contract breach [Volume 24, Issue 1, 2020, Pages 153-176]
K
  • Key Drivers Presenting a model for future study of supply chain in oil industry with soft approach [Volume 24, Issue 1, 2020, Pages 59-79]
  • Knowledge Brokers The Role of Knowledge Brokers in Developing of technical knowledge marketing model for Knowledge-Intensive Business Service [Volume 24, Issue 2, 2020, Pages 35-60]
  • Knowledge Intensive Business Service The Role of Knowledge Brokers in Developing of technical knowledge marketing model for Knowledge-Intensive Business Service [Volume 24, Issue 2, 2020, Pages 35-60]
  • Knowledge marketing The Role of Knowledge Brokers in Developing of technical knowledge marketing model for Knowledge-Intensive Business Service [Volume 24, Issue 2, 2020, Pages 35-60]
L
  • Life and Securing the Future Insurance Analysis of the Service Process of Insurance Issuance System Life and Securing the Future with a Discrete Event Simulation Approach and Scenario Writing (Case study: Pasargad Insurance Company) [Volume 24, Issue 4, 2020, Pages 19-47]
  • Literature review presenting technological catch up framework based on grounded theory and meta-synthesis [Volume 24, Issue 1, 2020, Pages 107-129]
  • Luxury Brands The Impact of Social Media Marketing Activities On Customer Equity of Luxury Brands A Study of Dorsa Brand [Volume 24, Issue 1, 2020, Pages 33-57]
M
  • Management History The evolution of human resource management knowledge in Iran [Volume 24, Issue 4, 2020, Pages 156-175]
  • Managerial competence Conceptualization of employees’ experiences of managers’ competence: A phenomenographic study [Volume 24, Issue 3, 2020, Pages 1-26]
  • Marketing Capabilities Transformational leadership and development of marketing capabilities: Explaining the mediating role intellectual capital (Case Study: SMEs operating in the food industry of IRAN) [Volume 24, Issue 1, 2020, Pages 1-31]
  • Merger Comparative Study of the Effect of Merger on Organizational Legitimacy and Organizational Identification [Volume 24, Issue 2, 2020, Pages 61-86]
  • Meta-synthesis presenting technological catch up framework based on grounded theory and meta-synthesis [Volume 24, Issue 1, 2020, Pages 107-129]
  • Meta-synthesis Approach Designing an Establishment and Development Model of Good Electronic Governance Using Meta-synthesis Approach [Volume 24, Issue 2, 2020, Pages 1-34]
  • Multiple Case Study Applying PANDA Decision Making Strategy in Crisis: Focusing on the Corona Crisis in Iran [Volume 24, Issue 3, 2020, Pages 27-49]
N
  • Narrative Research Narrative Analysis of Factors Effect on Post- Purchase Regret Intensity of Young Women [Volume 24, Issue 3, 2020, Pages 169-185]
  • National Brand Presenting International Marketing Managers Competency Model [Volume 24, Issue 1, 2020, Pages 131-152]
  • New Product A Model for New Financial Product Development in the Capital Market of Iran [Volume 24, Issue 1, 2020, Pages 81-105]
O
  • Organizational Cybernetics Application of viable system model (VSM) in the banking system: design with diagnosing approach [Volume 24, Issue 4, 2020, Pages 73-96]
  • Organizational Identification Comparative Study of the Effect of Merger on Organizational Legitimacy and Organizational Identification [Volume 24, Issue 2, 2020, Pages 61-86]
  • Organizational Legitimacy Comparative Study of the Effect of Merger on Organizational Legitimacy and Organizational Identification [Volume 24, Issue 2, 2020, Pages 61-86]
P
  • Panda Strategy Applying PANDA Decision Making Strategy in Crisis: Focusing on the Corona Crisis in Iran [Volume 24, Issue 3, 2020, Pages 27-49]
  • Partial Least Squares Approach to Structural Equation Modeling (PLS-SEM) Modeling the ethical variables affecting corporate branding using the partial least squares structural equation modeling approach (PLS-SEM) and the theme analysis method (Case Study: Confectionary Industry) [Volume 24, Issue 4, 2020, Pages 1-17]
  • Phenomenography Conceptualization of employees’ experiences of managers’ competence: A phenomenographic study [Volume 24, Issue 3, 2020, Pages 1-26]
  • Plausible Scenarios Presenting a model for future study of supply chain in oil industry with soft approach [Volume 24, Issue 1, 2020, Pages 59-79]
  • Post-Purchase Regret Intensity Narrative Analysis of Factors Effect on Post- Purchase Regret Intensity of Young Women [Volume 24, Issue 3, 2020, Pages 169-185]
  • Pro-social rule breaking Assessing the Mediating Role of Assertiveness in Influencing Political Skills on Pro-social rule breaking among Managers of Ilam State Government Organizations [Volume 24, Issue 2, 2020, Pages 112-137]
  • Public Organization Psychosocial workplace; a new mechanism for reducing job stress Case study: Qom University of Medical Sciences and its affiliates [Volume 24, Issue 4, 2020, Pages 49-71]
R
  • Resilient production Production Resilience Model in Iran, Mix Method Study with Using the Grounded Theory & Structural Equation Modeling Approach [Volume 24, Issue 4, 2020, Pages 177-198]
S
  • Sanctions Production Resilience Model in Iran, Mix Method Study with Using the Grounded Theory & Structural Equation Modeling Approach [Volume 24, Issue 4, 2020, Pages 177-198]
  • Scenario Planning Presenting a model for future study of supply chain in oil industry with soft approach [Volume 24, Issue 1, 2020, Pages 59-79]
  • Scenario Writing Analysis of the Service Process of Insurance Issuance System Life and Securing the Future with a Discrete Event Simulation Approach and Scenario Writing (Case study: Pasargad Insurance Company) [Volume 24, Issue 4, 2020, Pages 19-47]
  • Service Process Analysis of the Service Process of Insurance Issuance System Life and Securing the Future with a Discrete Event Simulation Approach and Scenario Writing (Case study: Pasargad Insurance Company) [Volume 24, Issue 4, 2020, Pages 19-47]
  • Small and medium-sized of enterprises Transformational leadership and development of marketing capabilities: Explaining the mediating role intellectual capital (Case Study: SMEs operating in the food industry of IRAN) [Volume 24, Issue 1, 2020, Pages 1-31]
  • Social Market Intelligence 2.0 Providing Social Market Intelligence Framework based on web 2.0 Using Text-Mining Technique on Social Media Websites (Case Study: Competitive Analysis between Samsung and Emersun Brands) [Volume 24, Issue 4, 2020, Pages 98-125]
  • Social Meda Marketing Activities The Impact of Social Media Marketing Activities On Customer Equity of Luxury Brands A Study of Dorsa Brand [Volume 24, Issue 1, 2020, Pages 33-57]
  • Social Media Providing Social Market Intelligence Framework based on web 2.0 Using Text-Mining Technique on Social Media Websites (Case Study: Competitive Analysis between Samsung and Emersun Brands) [Volume 24, Issue 4, 2020, Pages 98-125]
  • Soft Approach Presenting a model for future study of supply chain in oil industry with soft approach [Volume 24, Issue 1, 2020, Pages 59-79]
  • Stablishment Designing an Establishment and Development Model of Good Electronic Governance Using Meta-synthesis Approach [Volume 24, Issue 2, 2020, Pages 1-34]
  • Strategy Exploring Escaping from Elites Strategies of Managers in Iranian Governmental Organizations [Volume 24, Issue 3, 2020, Pages 117-142]
  • Structural equation model Investigating the role of job insecurity on employee exhaustion with regard to the mediating role of psychological contract breach [Volume 24, Issue 1, 2020, Pages 153-176]
  • Structural-Interpretive Modeling Providing Social Market Intelligence Framework based on web 2.0 Using Text-Mining Technique on Social Media Websites (Case Study: Competitive Analysis between Samsung and Emersun Brands) [Volume 24, Issue 4, 2020, Pages 98-125]
  • Systematic Evaluation Explaining the Applications of Crowd Model Building and Group Model Building in System Dynamics [Volume 24, Issue 4, 2020, Pages 127-154]
  • Systematic Review Designing an Establishment and Development Model of Good Electronic Governance Using Meta-synthesis Approach [Volume 24, Issue 2, 2020, Pages 1-34]
  • System Dynamics Approach Explaining the Applications of Crowd Model Building and Group Model Building in System Dynamics [Volume 24, Issue 4, 2020, Pages 127-154]
  • System Thinking Application of viable system model (VSM) in the banking system: design with diagnosing approach [Volume 24, Issue 4, 2020, Pages 73-96]
T
  • Technical knowle The Role of Knowledge Brokers in Developing of technical knowledge marketing model for Knowledge-Intensive Business Service [Volume 24, Issue 2, 2020, Pages 35-60]
  • Text-mining Technique Providing Social Market Intelligence Framework based on web 2.0 Using Text-Mining Technique on Social Media Websites (Case Study: Competitive Analysis between Samsung and Emersun Brands) [Volume 24, Issue 4, 2020, Pages 98-125]
  • Theme analysis Designing an Impact Model of Export Market Orientation and Product Design Management on Export Performance of Iranian Handicraft Exporting Companies [Volume 24, Issue 2, 2020, Pages 171-204]
  • Transformational Leadership Transformational leadership and development of marketing capabilities: Explaining the mediating role intellectual capital (Case Study: SMEs operating in the food industry of IRAN) [Volume 24, Issue 1, 2020, Pages 1-31]
U
  • Universal banking evaluating and analyzing the factors affecting the implementation of Universal banking in the banking system [Volume 24, Issue 3, 2020, Pages 51-89]
V
  • Variation Conceptualization of employees’ experiences of managers’ competence: A phenomenographic study [Volume 24, Issue 3, 2020, Pages 1-26]
W
  • Web 2.0 Explaining the Applications of Crowd Model Building and Group Model Building in System Dynamics [Volume 24, Issue 4, 2020, Pages 127-154]
Y
  • Young Women Narrative Analysis of Factors Effect on Post- Purchase Regret Intensity of Young Women [Volume 24, Issue 3, 2020, Pages 169-185]