Kambiz Ghods; abolghasem sarabadani; Seyed Sepehr ghazinoory
Volume 27, Issue 3 , October 2024, , Pages 57-77
Abstract
Development in specialized ecosystems requires value creation and innovative businesses. Studies show that the creation and exchange of value between institutions can lead to the development of ecosystems. This research was conducted with the aim of providing a process model of the intermediary institution ...
Read More
Development in specialized ecosystems requires value creation and innovative businesses. Studies show that the creation and exchange of value between institutions can lead to the development of ecosystems. This research was conducted with the aim of providing a process model of the intermediary institution in value creation in inter-institutional cooperation. The present study was conducted with a qualitative method and the foundation's data theory approach. In order to collect information, in-depth interviews with 19 experts in the field of innovation were used. The study started with targeted sampling of interviews, and in order to analyze the data, a comparative analysis method was used according to Strauss and Corbin. After analyzing the data of more than 1332 propositions from the interviews, more than 216 open codes, 19 central categories, and 6 main categories were found. "Innovation mediation institution in creating inter-institutional values", "joint cooperation program", "joint value creation", "institutional interaction networking", "trust network", "innovation mediation institution" and "innovation mediation processes" were found as main categories. . It was also found that the performance of the innovation intermediary institution through strengthening inter-institutional networking and with the mechanism of joint cooperation programs leads to the creation of common value between specialized ecosystem institutions.
Seyed Mohsen Mirbagheri; Ata Ollah Rafiei Atani
Volume 26, Issue 3 , November 2022, , Pages 26-45
Abstract
The main issue in management science is decision making, and the success or failure of any manager can be considered dependent on his decisions. One of the methods that can help a lot in the correctness of managers' decisions is collective decision-making. This article tries to explain the concepts related ...
Read More
The main issue in management science is decision making, and the success or failure of any manager can be considered dependent on his decisions. One of the methods that can help a lot in the correctness of managers' decisions is collective decision-making. This article tries to explain the concepts related to collective decision making and then the most important questions related to this method are answered using the grounded theory method. In this article, using the semi-structured interview, the opinions of 36 organizational and academic experts have been used. After collecting data through interviews, the components were coded openly, axially, and selectively. The results show that there are 35 concepts around the central phenomenon of collective decision-making that can be divided into 6 categories: causal conditions, contextual conditions, intervening conditions, central phenomenon, strategies, and consequences. An important innovation of this paper is the presentation of a collective decision model using the grounded theory method that can convey useful information to managers in a concise manner, and motivate them to use this method.
maryam rostami; Seyed Abdollah Heydariyeh; ali akbar beidokhti
Volume 26, Issue 1 , April 2022, , Pages 112-137
Abstract
Content marketing is a growing approach to boosting customer awareness, building trust and creating more value. The aim of this study was to "provide a model of digital content marketing in creating consumer value with a qualitative approach and utilizing the data theory of the foundation." The statistical ...
Read More
Content marketing is a growing approach to boosting customer awareness, building trust and creating more value. The aim of this study was to "provide a model of digital content marketing in creating consumer value with a qualitative approach and utilizing the data theory of the foundation." The statistical population of the study included 13 academic experts and digital content marketing activists who were purposefully selected for interview through snowball method. The interview process was semi-structured until theoretical saturation was achieved. By analyzing the data during three stages of open, axial and selective coding, 190 initial codes in the form of 17 axial codes and 6 selected codes were classified and the final conceptual model was developed in the study population. Findings showed that the process of achieving a digital content marketing model is a multifaceted issue that requires simultaneous attention to causal factors (content marketing mix design, focus on content production and online platform building), contextual (digital market creativity; customer attention in Content production, low cost content production and digital branding), interventionist (web readiness and accessibility; Content is the distribution of relevant content, creating interactive content. Creating value for the customer by increasing information and decision-making power, creating value for the customer by improving customer relationships, increasing the power of content marketers, improving the content provided as implementation consequences The digital content marketing model was identified.
Hamidreza Jalilian
Volume 25, Issue 4 , January 2022, , Pages 135-157
Abstract
Good management is a vital and dynamic member of the organization that causes the participation of employees in organizational policy-making and defines the goal of the company's activity to provide services to the community and prioritize the company's profits. The purpose of this research is to design ...
Read More
Good management is a vital and dynamic member of the organization that causes the participation of employees in organizational policy-making and defines the goal of the company's activity to provide services to the community and prioritize the company's profits. The purpose of this research is to design a conceptual model of good management in manufacturing-commercial companies with a qualitative approach using grounded theory. The statistical population of the study includes 21 members including scientific experts and executives who were selected for the interview purposefully through the snowball method. By analyzing the data during three stages of open, axial, and selective coding, 527 initial codes were classified into 95 concepts, 26 subcategories, and 6 factors, and the final conceptual model was developed. The interview process was performed to collect data in a semi-structured manner until theoretical saturation was achieved. Findings showed that the process of achieving a good management model is a multifaceted issue that requires simultaneous attention to the categories of causal conditions (university-in-service training, leadership-management behavioral balance, governance regulations, developed structure, and environmental demand), contextual conditions (industry-university relationship, strategic human resource management, organizational flexibility), interventionist conditions (public-private sector laws, unplanned evaluation and implementation of successful models) and finally strategies (organizational change management, corporate responsibility, and development of ethical charter of managers). Achieving sustainable growth, increasing the company's social acceptance, humanizing the work environment, corporate accountability, and developing the ethical habits of managers were also identified as the consequences of implementing a good management model
zahra solgi; hojat vahdati; seyednajmodin mousavi; Amir Hooshang Nazarpoori
Volume 25, Issue 1 , April 2021, , Pages 74-93
Abstract
The present study was conducted to design a model of lean human resource excellence with a mixed approach and using the qualitative method of data theory and the quantitative method of Shannon entropy. The statistical population of the qualitative part of the study was all senior and middle managers ...
Read More
The present study was conducted to design a model of lean human resource excellence with a mixed approach and using the qualitative method of data theory and the quantitative method of Shannon entropy. The statistical population of the qualitative part of the study was all senior and middle managers of the Ministry of Cooperatives, Labor and Social Welfare, 19of whom were purposefully selected for interviews and interviews were conducted until the theoretical saturation of the data. To analyze the qualitative data, open, axial and selective coding was used, as a result of which 402 basic concepts in the form of 92 sub-categories and 17main categories and six dimensions of causal conditions (environmental and organizational), contextual conditions ( Organization strategy, culture, management insight, job content documentation, management stability and human resource system dynamics), interventionist conditions (personal characteristics of managers, quality of organizational inputs, efficiency of government management system), strategies (lean leadership, strengthening culture Lean and lean human resource management) and results (micro level, intermediate level and macro level) were included. Then, in order to turn the model designed into a basis for self-assessment of the lean degree of human resources, using the Shannon entrobial method, the weight and score of each dimension were identified, resulting in its application in the Ministry of Cooperatives, Labor and Social Welfare. Ascore of 376 out of 1000 was assigned to the organization under study, which due to its position in the second level of excellence, ie an organization with public awareness oflean human resources
Mohammad Brujerdi; Hashem Aghazadeh; Mohsen Nazari
Volume 25, Issue 1 , April 2021, , Pages 137-161
Abstract
Coopetition strategy is a relationship in which collaboration and competition co-exist, to create value in cooperation with their competitors and to appropriate a share of that value themselves in an all-win scenario. The focus of this study is to investigate the concept of competitive collaboration ...
Read More
Coopetition strategy is a relationship in which collaboration and competition co-exist, to create value in cooperation with their competitors and to appropriate a share of that value themselves in an all-win scenario. The focus of this study is to investigate the concept of competitive collaboration in the engineering services industry. In this regard, one of the innovations of the present study is to try to design a conceptual model for this strategy and then to modify it based on the Iranian engineering services. Using grounded theory, methodology as a qualitative method based on primary data of 12 in-depth interviews with experts in the field, a theoretical framework was formulated regarding the systematic view of Strauss and Corbin. The research data were analyzed in three stages: open coding (650 descriptive codes), axial coding and selective coding. The findings show that the final model consists of 6 main categories, 14 subcategories, and 98 abstract concepts. By gathering the data and evidence from analysis of inter-firm level, a conceptual model relationship for coopetition strategy in the field of engineering services. The research findings show that engineering services managers and policymakers need to pay attention to all categories of causal conditions, intervening conditions, contextual conditions, strategies and outcomes of competitive collaboration.
Mehdi Nazari; hasan mehrmanesh; Jalal Haghighat monfared
Volume 24, Issue 4 , December 2020, , Pages 177-198
Abstract
The purpose of this study is to present the model of production resilience in Iran (case study Saipa Automotive Group). The approch of this study is a mix method. In the qualitative part, grounded theory was used according to the systematic method of Strauss and Corbin. Semi-structured interviews were ...
Read More
The purpose of this study is to present the model of production resilience in Iran (case study Saipa Automotive Group). The approch of this study is a mix method. In the qualitative part, grounded theory was used according to the systematic method of Strauss and Corbin. Semi-structured interviews were conducted with production experts and continued until theoretical saturation based on the snowball technique. Out of 930 key phrases obtained from the interviews, 711 first level codes, 137 second level codes, 68 concepts and 32 categories were obtained. The qualitative evaluation of the model was performed and approved according to Strauss and Corbin in all dimensions. Structural equation modeling and Smart PLS software were used to quantify the model.All significant numbers greater than 1.96 and standard coefficients greater than 0.4 were obtained and the model was approved. Due to the fact that the GOF (Goodness of Fit) was 0.712, the fit of the final model was confirmed. The most important research findings in the field of action strategies included factors such as developing the vision of resistance economy at the strategic level, production commensurate with the localization of provincial regions, implementation of internalization instead of outsourcing and establishing a training center for jihadi managers in creating resilience.
mohammad bashokouh
Volume 24, Issue 2 , June 2020, , Pages 139-170
Abstract
the lack of knowledge behind the identification of factors affecting the formation of the appropriate composition of distribution channels and the resulting results, has led the researcher to formulate and expand knowledge in this field of marketing in the form of academic studies. For this purpose, ...
Read More
the lack of knowledge behind the identification of factors affecting the formation of the appropriate composition of distribution channels and the resulting results, has led the researcher to formulate and expand knowledge in this field of marketing in the form of academic studies. For this purpose, using a qualitative research method based on data-foundation theory, by interviewing 16 experts and specialists in the field of distribution channels, a conceptual model was designed in this field. The findings of this qualitative study show that causal factors influencing the composition of distribution channels can lead to financial results such as: reducing costs (reducing marketing costs, reducing operating costs, etc.) and increasing revenue and share. Market (increase in catalytic sales, increase in potential income and consumption, increase in profit margins, and increase in the level of coverage, etc.). The results showed that causal factors influencing the formation of distribution channel combinations include market context (target market, market access and market map) and distribution channel chain (analysis of current channel chain, direct and indirect channel composition, channel proposal). Alternative, channel reorganization). Modifiers in the process of shaping the composition of distribution channels include: sales complexity and market responsibility and underlying factors include the company's promotion policies (traction and compression promotion policies) and channel composition shaping strategies. Distribution lines include: alignment of distribution channels, customer lifecycle management, ease of use of the channel, willingness to repurchase, customer satisfaction and customer trust.
Ali Divandari; Mohammad Rahim Esfidani; Mohammad Esmaiel Fadaei Nejad; Hossein Jalilian
Volume 24, Issue 1 , March 2020, , Pages 81-105
Abstract
Research studies on new financial products development in the capital markets of Islamic countries and Iran have often focused on the technical and shari'ah (religious) design of financial products and neglected the marketing approach to the New Product Development (NPD). The purpose of this research ...
Read More
Research studies on new financial products development in the capital markets of Islamic countries and Iran have often focused on the technical and shari'ah (religious) design of financial products and neglected the marketing approach to the New Product Development (NPD). The purpose of this research is to explore important categories and determine their relationships in order to provide a model for developing new financial products in the capital market of Iran with a marketing approach. In this qualitative research, the grounded theory strategy was used to design the research model. To identify academic-executive new products experts in the capital market, snow-ball sampling were used and after 14 interviews, theoretical saturation was obtained. The collected data were implemented in Word software and analyzed using Maxqda software. The research data were analyzed in three stages: open coding (712 descriptive codes), axial coding and selective coding. The findings show that the final model consists of 6 main categories, 20 subcategories and 129 abstract concepts. The most frequent concepts were respectively intervening conditions (69 codes), causal conditions (15 codes), strategies (13 codes), contextual conditions (12 codes), core phenomenon and outcomes (each of them 10 codes). The “stages” of new financial product development were identified as core phenomenon of the model. The research findings show that capital market managers and policy makers need to pay attention to all categories of causal conditions, intervening conditions, contextual conditions, strategies and outcomes of new product development, and take a marketing and multifaceted approach to new financial products development.
Saghafi Fatemeh; Ali Mohaghar; nasrin dastranj mamaghani; Kashiha Monireh
Volume 24, Issue 1 , March 2020, , Pages 107-129
Abstract
Solidarity is a process whereby countries that are behind the technology front line, compensate for their technological divide with advanced countries and can compete with those countries in market share. In the process of solidarity, different countries have taken different paths, some leading to success ...
Read More
Solidarity is a process whereby countries that are behind the technology front line, compensate for their technological divide with advanced countries and can compete with those countries in market share. In the process of solidarity, different countries have taken different paths, some leading to success and some leading to failure. Therefore, a proper strategy and framework and an appropriate level of technological capability and absorption capacity are essential. Given the extensive literature and the lack of a framework for consistency, the purpose of this study was to derive a framework based on a systematic review of articles and analyze them based on the hyperbolic method and data theory. The framework was extracted from the study of 90 articles published by 2018 in the field of management and business in the Q1 and Q2 scopes of JSC Scopus or JCR to finally provide a framework for technological catch up. This framework has provided a paradigmatic model based on the data process of the foundation and combined with previous research. Finally, three general approaches for consistency including independence, cooperation and participation were introduced and each of the 6 paradigm model categories was explained for these three approaches. In addition to the paradigmatic model, the results of this study have identified the literature gap < span dir="RTL">.
Asal Basiji; Mohammad Ali Babaie Zakliki; Masoumeh Hoseinzadeh Shahri; Ameneh Khadivar
Volume 24, Issue 1 , March 2020, , Pages 131-152
Abstract
Presenting International Marketing Managers Competency Model
Nowadays, training competent managers is one of the most important topics in the field of management studies. Many of industrial and academic experts believe that competent managers are the main reasons for a country organizations ...
Read More
Presenting International Marketing Managers Competency Model
Nowadays, training competent managers is one of the most important topics in the field of management studies. Many of industrial and academic experts believe that competent managers are the main reasons for a country organizations success in both intra and international areas. Present study aims to find international managers competencies by means of grounded theory. Applying theoretical method of sampling, 10 of the most famous and successful Iranian organizations, working in international markets have been chosen as the sample of study. Findings contain 99 concepts through open coding, 18 categories through axial coding and 6 main concepts through selective coding. According to the results, the main phenomenon of this research is the process of extracting of international marketing managers competencies considering the causal factors (mathematical intelligence, cultural intelligence and personality traits), contextual factors (performance of Iranian consultants, performance of chambers of commerce and confounding factors (economic, political, and cultural conditions) through strategies such as work and life experience in the destination country, extensive and systematic market, customers and consumers research, and the formation of a broader network of relationships, which would finally lead to promotion of national brand status, rising of Iranian brand awareness, and increasing of national brand value.
Esmaeil jalili; -Asghar -moshabaki; -Sid Hamid -khodadah Hoseini; Adel Azar
Volume 23, Issue 2 , July 2019, , Pages 151-181
Abstract
In recent years, one of the developments in the country's administrative system is the identification of offices, institutions and organizations with similar services and the elimination of parallel activities on multiple devices and transferring them to the organization, or in other words the merger ...
Read More
In recent years, one of the developments in the country's administrative system is the identification of offices, institutions and organizations with similar services and the elimination of parallel activities on multiple devices and transferring them to the organization, or in other words the merger of several offices and organizations in one set.Although this is done with the goal of mobility and dynamism of the new organization in providing better services or more desirable production, while during the merger stages, the integration workers and organizations are thrown into an area of uncertainty and concern. In this regard, the present study aims to clarify the integration with emphasis on public organizations.This is as a study that used grounded theory to get insight about experiences in implementing merger strategy successfully through in – depth interviews with 18 academic-professional organizations experts including custodians and experts in integrating public organizations. In order, gathered data to design a model of successful strategy implementation. According to guidelines of open and axial coding, in form of 20 sub- category were conceptualized and classified in 6 main category and finally the model was developed. This model also explains factors influencing the merger strategy implementation and also how these elements interact with each other. Outcome of model including achiving effectiveness and increasing public efficiency and organizational agility.
Amir hosin Ghaderiabed; Mohsen Nazari; Mahmod Kamareh; Ali Heidari
Volume 22, Issue 4 , February 2019, , Pages 102-128
Abstract
Coopetition (which results from the combination of two strategies of competition and cooperation) is a new type of inter-organizational relationship that can lead to a win-win situation. In this paper, we try to develop a conceptual model for coopetition strategy for ICT industry using the grounded theory ...
Read More
Coopetition (which results from the combination of two strategies of competition and cooperation) is a new type of inter-organizational relationship that can lead to a win-win situation. In this paper, we try to develop a conceptual model for coopetition strategy for ICT industry using the grounded theory research methodology based on ICT industry experts’ opinions. Therfore, research conducted by adopting a qualitative method and conducting deep or semi-structured interviews with experts in this industry and analyzing data based on open, axial and selective coding in grounded theory approach. As results we identified tendency toward coopetition strategy as a core phenomenon as well as other dimensions of the conceptual model including causal conditions, the intervening and the context variables, as well as strategies and consequences of coopetition in the ICT industry. At the end, a comparative comparison made between the components of proposed conceptual model and the concepts identified in the research literature.
Azar Kafashpoor; MohammadReza Ahanchian; Gholamreza Malekzadeh
Volume 22, Issue 1 , June 2018, , Pages 143-164
Abstract
This study aimed to identify and describe different aspects of organizational commitment in managers of an existing organization. An emergent methodology was adopted to explain the grounded theory (GT). Using theoretical sampling principle, 15 managers selected from Iran Airports and Air Navigation company, ...
Read More
This study aimed to identify and describe different aspects of organizational commitment in managers of an existing organization. An emergent methodology was adopted to explain the grounded theory (GT). Using theoretical sampling principle, 15 managers selected from Iran Airports and Air Navigation company, who were interviewed until achieving data saturation. Analysis of 359 codes showed 85 concepts and six subjects, which led to advent of the final research model called the “managers’ organizational commitment". The model shows the causes, covariances, contingencies, conditions, context and concequences of the main subject of research. Overall, the study could differentiate the concept of “managers’ organizational commitment” from the findings of all the studies conducted to the present in an attempt to demystify this issue.
Hashem Aghazade; Mohammad Rahim Esfidani; Majid Gholimotlagh
Volume 20, Issue 3 , September 2016, , Pages 1-24
Abstract
Applying ethics issues into decision making process is effective for ethics enforcement in society. Normative ethics researches through determining the criteria of good and bad actions, try to guide people by presenting ethical norms for certain situations. Also ethical decision making measuring scales ...
Read More
Applying ethics issues into decision making process is effective for ethics enforcement in society. Normative ethics researches through determining the criteria of good and bad actions, try to guide people by presenting ethical norms for certain situations. Also ethical decision making measuring scales cause knowledge for improvements on this (however these scales are mainly based on psychological aspects rather than ethical theories). In this research the Islamic moral doctrine is used as the base for developing a Personal Selling Ethical Assessment Scale. Using Grounded Theory strategy with some modifications, 12 semi-structured interviews with Islamic ethics and marketing experts is done. And by open-coding analysis in Atlas.ti software, the ethical criteria: Committing Anti-Religious, Halal but Anti-Ethical Actions, Breach of Trust and Abuse of Trust, Lying, Bribes & Gifts, Behaviors causing Immorality in future like Reciprocity, Dishonesty and Special Treatment, Lack of Adherence to Commitments and Overpromising, Deception and Conflict of Interest, Scarcity and Inside Information, Creating a Monopoly, Hiding about the product to the customer, Price Discrimination, Manipulation, Abuse of Customer Unawareness, Cheating, Misleading and Puffery, Causing Coercion like Forcing Samples on Buyer and Limiting the Autonomy are extracted. This research focuses on the ethical actions of personal selling in relation to customers and presents some criteria for preventing unethical acts.
Ameneh khadivar; fatemeh dortaj
Volume 20, Issue 2 , June 2016, , Pages 93-118
Abstract
Cloud-based knowledge management systems to create competitive advantage through cost reduction and performance improvement are. Implementation of knowledge management is expected in the organization and operation of the valuable benefits it entails the identification of factors affecting the success ...
Read More
Cloud-based knowledge management systems to create competitive advantage through cost reduction and performance improvement are. Implementation of knowledge management is expected in the organization and operation of the valuable benefits it entails the identification of factors affecting the success of the implementation of the design and implementation makers.This research using mixed or combined in both qualitative and quantitative research has been done. The grounded theory method of qualitative and quantitative descriptive method - has been used. Success factors and the model output data of the Foundation. To conduct field studies, based on selected factors, a questionnaire was drawn up and the importance of success factors and the priority to the polls between knowledge management and cloud computing experts have been laid.Based on results obtained seven factors, including prioritizing, respectively, including those related to trust management factors, human factors and cultural, organizational factors, technical factors, economic factors, environmental factors are. The most important consequence of detected using these systems include reduced time in the process of knowledge management, improve performance and increase competitive advantage
Azim Zarei; MohammadMehdi Izadkhah
Volume 19, Issue 3 , September 2015, , Pages 141-166
Abstract
In today’s competitive business environment, using holding company has been common in the developed countries, and recently, it has also gained momentum in Iran. These companies create special value through synergy. Todays, multi-business organization management has been more important than ever, ...
Read More
In today’s competitive business environment, using holding company has been common in the developed countries, and recently, it has also gained momentum in Iran. These companies create special value through synergy. Todays, multi-business organization management has been more important than ever, and the fact that the number of such holding companies has been increased has also intensified this. This research presents a strategic model for performing the first level of strategic performance through balanced scorecard. It can help parent companies as a dashboard in order to observe subset companies. In this research, after studying the related literature, based on the nature of the subject under study, interview with the managers of these holding companies and their subsets was the best research methodology. After identifying the dimensions, the questionnaire developed by the researchers and quantitative research methods were used for drawing the hierarchy dimensions. Eventually, a model with 11 dimensions at 4 levels was extracted.
Vafa Ghaffarian; Hosein Dehghani Poodeh
Volume 10, Issue 4 , March 2007, , Pages 151-167
Abstract
Empirical sciences are systems of theories. Scientifics theories build up the human’s knowledge realm through explaining the phenomena and develop it by raising new issues and participating in the formation of new theories in responding them .
This article presents a systematic method for theory building ...
Read More
Empirical sciences are systems of theories. Scientifics theories build up the human’s knowledge realm through explaining the phenomena and develop it by raising new issues and participating in the formation of new theories in responding them .
This article presents a systematic method for theory building in managerial Studies as well as human oriented researches. The theories take shape by means of extracting and organizing the “concepts” hidden in the research subjects. This logic merges the empirical knowledge (singular statement)with the theorems (universal statements) by justification and generates new deductive theorems with scientific validity. Thus, in the present research “Grounded Theory”(GT) was presented as a widely accepted methodology and the theory building process was explained by means of GT.
An experience of theory building in managerial research was then presented to enlighten the process more clearly. This research studied twelve failed companies to find out the reasons behind the crashed strategies and the findings were presented in the pattern of two theories. The trustworthiness of the two theories was introduced through "falsification" at the end of the article.
The main purpose of this research was to familiarize the human science researchers with “theory building” and to report an actual work through the use of this me methodology. Even though it was restricted to summarizing due to its short structure.
