Business development in multiple industries and markets results in platform competition. Emerging approach requires adopting new managerial perspectives and defining appropriate business models. Reliability and performance of a platform besides on the capability of the platform owner, depends on the capabilities of partners and their bilateral and multilateral relations. So, relying on the principals of linear business modeling to design platform business models does not seem effective. This study aimed to fill the existing research gap in the field of platform business model and provide a comprehensive framework for developing business models tailored to the needs and specifications of the platforms. So, literature systematic review and meta-synthesis method is used to identify the components of the platform business model. Extracting research studies (2008-2019) from valid scientific databases and refinements based on specific criteria, 32 selected research articles has been analyzed. Consequently, a framework is defined to design platform business model in two levels, the first including six dimensions and the second 22 components. Proposed model is based on cooperation and value co-creation in, which is the platform core competency.


  1. 1. Alamdar Youli, Farshad, et al. "Designing a Sustainable Business Model by Using Soft Systems Methodology and Value Triangle Business Model Canvas (Case Study: Farassan Manufacturing and Industrial Company)." Modern Research in Decision Making 5.1 (2020): 95-117. 2. Subramaniam, Mohan, Bala Iyer, and Venkat Venkatraman. "Competing in digital ecosystems." Business Horizons 62.1 (2019): 83-94. 3. Bigdeli, Elaheh, and Mohammadreza Motadel. "Developing a dynamic model of business and information technology alignment with an agile approach." Modern Research in Decision Making 4.4 (2019): 147-175. 4. Zhao, Yang, et al. "The evolution of platform business models: Exploring competitive battles in the world of platforms." Long Range Planning 53.4 (2020): 101892. 5. Mohammadian, Ayoub. "Proposed components of the e-business models based on system approach." Journal of Information Technology Management 8.1 (2016): 195-214. 6. Mosleh Shirazi, Ali Naghi, and Farshad Alamdar Youli. "Identification, Introduction and Investigation of Various Business Models and Extracting the Most Important Constituent Factors of These Models Using Quantitative Content Analysis Approach: A Review Article 1990 To 2017." Management Research in Iran 22.4 (2019): 177-202. 7. Tsujimoto, Masaharu, et al. "A review of the ecosystem concept—Towards coherent ecosystem design." Technological Forecasting and Social Change 136 (2018): 49-58. 8. Zarakas, William P. "Two-sided markets and the utility of the future: How services and transactions can shape the utility platform." The Electricity Journal 30.7 (2017): 43-46. 9. Fatemeh, Saghafi, Ali Mohaghar, and Kashiha Monireh. "presenting technological catch up framework based on grounded theory and meta-synthesis." Management Research in Iran 24.1 (2020): 107-129. 10. Chenail, Ronald J. "Interviewing the investigator: Strategies for addressing instrumentation and researcher bias concerns in qualitative research." Qualitative Report 16.1 (2011): 255-262. 11. Ardolino, Marco, et al. "A business model framework to characterize digital multisided platforms." Journal of Open Innovation: Technology, Market, and Complexity 6.1 (2020): 10. 12. Duval, Amaury, and Valérie Brasse. "How to ensure the economic viability of an open data platform." Procedia Computer Science 33 (2014): 179-182. 13. Osterwalder, Alexander, and Yves Pigneur. Business model generation: a handbook for visionaries, game changers, and challengers. John Wiley & Sons, 2010. 14. Täuscher, Karl, and Sven M. Laudien. "Understanding platform business models: A mixed methods study of marketplaces." European Management Journal 36.3 (2018): 319-329. 15. Shaughnessy, Haydn. "Harnessing platform-based business models to power disruptive innovation." Strategy & Leadership (2016). 16. Giessmann, Andrea, and Christine Legner. "Designing business models for cloud platforms." Information Systems Journal 26.5 (2016): 551-579. 17. Nooren, Pieter, et al. "Should we regulate digital platforms? A new framework for Evaluating policy options." Policy & Internet 10.3 (2018): 264-301. 18. Fehrer, Julia A., Herbert Woratschek, and Roderick J. Brodie. "A systemic logic for platform business models." Journal of Service Management (2018). 19. Yun, JinHyo Joseph, et al. "Growth of a platform business model as an entrepreneurial ecosystem and its effects on regional development." European Planning Studies 25.5 (2017): 805-826. 20. Raivio, Yrjo, and Sakari Luukkainen. "Mobile networks as a two-sided platform-case Open Telco." Journal of theoretical and applied electronic commerce research 6.2 (2011): 77-89. 21. Isada, Fumihiko. "THE NEW BUSINESS CREATION STRATEGY: A CASE STUDY OF THE PLATFORM TYPE BUSINESS MODEL." International Journal of Arts & Sciences 4.22 (2011): 111. 22. Palo, Teea, and Jaana Tähtinen. "A network perspective on business models for emerging technology-based services." The Journal of Business and Industrial Marketing 26.5 (2011): 377-388. 23. de Oliveira, Daniel Thomé, and Marcelo Nogueira Cortimiglia. "Value co-creation in web-based multisided platforms: A conceptual framework and implications for business model design." Business Horizons 60.6 (2017): 747-758. 24. Demil, Benoît, Xavier Lecocq, and Vanessa Warnier. "“Business model thinking”, business ecosystems and platforms: the new perspective on the environment of the organization." M@ n@ gement 21.4 (2018): 1213-1228. 25. Giessmann, Andrea, and Christine Legner. "Designing business models for cloud platforms." Information Systems Journal 26.5 (2016): 551-579. 26. Kim, Junic. "The platform business model and business ecosystem: Quality management and revenue structures." European Planning Studies 24.12 (2016): 2113-2132. 27. Ranerup, Agneta, Helle Zinner Henriksen, and Jonas Hedman. "An analysis of business models in Public Service Platforms." Government Information Quarterly 33.1 (2016): 6-14. 28. Chandna, Vallari, and Manjula S. Salimath. "Peer-to-peer selling in online platforms: A salient business model for virtual entrepreneurship." Journal of Business Research 84 (2018): 162-174. 29. Müller, Christopher Nicolas, Björn Kijl, and Ivanka Visnjic. "Envelopment lessons to manage digital platforms: The cases of Google and Yahoo." Strategic Change 27.2 (2018): 139-149. 30. Muzellec, Laurent, Sébastien Ronteau, and Mary Lambkin. "Two-sided Internet platforms: A business model lifecycle perspective." Industrial Marketing Management 45 (2015): 139-150.