paper title

Zolfaghar, Parisa; Khadivar, Ameneh; Abbasi, Fatemeh

Document Type : Original Article

Authors

¹ Master of Information Technology Management, Faculty of Social Sciences and Economics, Alzahra University, Tehran, Iran

² Associate Professor, Department of Management, Faculty of Social Sciences and Economics, Alzahra University, Tehran, Iran

³ Assistant Professor, Department of Information Technology Management, Faculty of Information Technology, Mehr Alborz Institute of Higher Education, Tehran, Iran

Abstract

Abstract
Due to the global attention to cryptocurrencies especially bitcoin, governments, banks, and other industries are expected to use cryptocurrencies in their daily transactions. Therefore, as any other financial field, there is a need to identify the challenges in this field to safe investment. On the other hand, by the expansion of social networks, unstructured data is increasing, which can be used to create added value in various areas such as sentiment analysis. Therefore, this study was conducted to investigate the impact of perceived risk by social network users on the price of Bitcoin. According to the research findings, the identified risks in the field of bitcoin include social, economic, security, technological and legal risks., The conversations on the Bitcoin Talk Site were used to extract the bitcoin risks. After collecting these conversations by the web crawler, the conversations were clustered into thematic clusters using the Latent Dirichlet Allocation algorithm, which is one of the most popular methods in Topic Modeling. were analyzed using vocabulary-based method and AFINN dictionary. NARX Neural Network was used to measure the effect of Userschr('39') Sentiment on the price of Bitcoin. The results show a correlation of 0.99 and a mean square error of 0.001, which means that there is a correlation between the actual price and the predicted price of Bitcoin. The findings of this study can attract the attention of financial actors and businessmen in the field of bitcoin to plan a safe investment and reduce risk.

Keywords

20.1001.1.2322200.1401.26.2.2.1

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paper title

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Volume 26, Issue 2July 2022Pages 18-41

Volume 26, Issue 2
July 2022
Pages 18-41