نویسندگان
1 دانشجوی دکتری، مدیریت صنعتی، مجتمع دانشگاهی مدیریت و فناوری‌های نرم، دانشگاه صنعتی مالک اشتر
2 استاد، مجتمع دانشگاهی مدیریت و فناوری‌های نرم، دانشگاه صنعتی مالک اشتر
3 دانشیار، مجتمع دانشگاهی مدیریت و فناوری‌های نرم، دانشگاه صنعتی مالک اشتر
4 استادیار، مجتمع دانشگاهی مدیریت و فناوری‌های نرم، دانشگاه صنعتی مالک اشتر
چکیده
هدف اصلی این مطالعه ارائه یک مدل مفهومی یکپارچه و معتبر برای سنجش و ارزیابی اقدامات کلیدی و مشترک دو شرکت همکار برای موفقیت در فاز عملیاتی یک مشارکت راهبردی میباشد که در طراحی آن تلاش گردیده است حتی الامکان دیدگاه‌های نظری مختلف موجود در ادبیات موضوع در نظر گرفته شوند. در این تحقیق مدل اندزه‌گیری پیشنهادی و فرضیه‌های مرتبط با آن با استفاده از پرسشنامه در همکاری‌های راهبردی میان صنایع دفاعی هوایی و تامین‌کنندگان راهبردی آنها مورد بررسی و ارزیابی قرار گرفته است و برای تجزیه و تحلیل داده‌ها نیز از روش مدل‌سازی معادلات ساختاری با رویکرد حداقل مربعات جزئی بهره گرفته شده است. نتایج این تحقیق نشان می‌دهد دو شرکت همکار برای موفقیت در فاز عملیاتی یک رابطه مشارکتی می‌بایستی حول پنج اقدام کلیدی و مشترک همکاری گسترده و تنگاتنگی داشته باشند که عبارتند از: «برنامه‌ریزی مشارکتی»، «یکپارچه سازی فرایندهای عملیاتی»، «به‌اشتراک‌گذاری موثر اطلاعات»، «توسعه مشترک منابع مشارکت» و «توسعه مشترک شایستگیهای مشارکت». به طور کلی مدل ارائه شده در این پژوهش می‌تواند چارچوب جامعی را برای اقدامات مشترک شرکت‌های همکار در فاز عملیاتی یک مشارکت در حوزه‌های مختلف مشخص نماید و به عنوان ابزاری مناسب در اختیار مدیران سازمان‌ها در بررسی وضعیت موجود اقدامات صورت گرفته در این مرحله از مشارکت قرار گیرد.
کلیدواژه‌ها
عنوان مقاله [English]
A Conceptual Model of Key Joint Actions of Partners in the Operational Phase of Strategic Alliance
نویسندگان [English]
- Omid Mohebimanesh 1
- Reza Hosnavi 2
- Gholamreza tavakoli 3
- Abolfazl Bagheri 4
چکیده [English]
The main objective of this study is to develop a coherent and valid conceptual model for measuring and evaluating key and common actions of two partner companies to succeed in the operational phase of a strategic partnership. In designing the model, attempts have been made to take into account the various theoretical perspectives found in the literature research. In this research, the proposed model and related hypotheses have been tested using questionnaires distributed in strategic collaborations between the air defense industries and their strategic suppliers. In order to analyze the data, structural equation modeling with partial least squares approach has been used. Results of data analysis show that, in order to succeed in the operational phase of a collaborative relationship, partners should have a broad and close collaboration around five key actions which include: collaborative planning, integrating key operational processes, effective sharing of information, joint development of resources, joint development of competencies. In general, the model presented in this study can provide a framework for collaborative actions of partnering companies in the operational phase of an alliance in different areas and also be used as an appropriate tool for managers of organizations to examine the status quo of activities in this stage.
کلیدواژه‌ها [English]
- Strategic Alliance
- alliance lifecycle
- alliance operations
- air defense industries
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