Author = Farshad Golestan

Positioning the Statistical Center of Iran as Customers Evaluate It Based on the AHP Model

Volume 18, Issue 3, September 2014, Pages 205-225

zahra najafi

Abstract In recent years the administrative organizations have witnessed increasing changes in the world of management, facing them with a range of principles and ideas suggesting them how to brace success in making their objectives come true. Recognition of the customers' needs and factors effective on their satisfaction, and adopting proper strategies to meet them; also to know where the organization is standing in the competition arena, are of the most important activities by the organizations. The Statistical Center of Iran, as the organization in charge of the national statistical system, ought to seek the customers' and users' satisfaction over the services provided by the SCI and to further cement its significant position. The present research seeks to figure out the position of the SCI in the eyes of its customers. To choose the criteria and prioritize them the Analytical Hierarchy Process model (AHP) was used and to find out the SCI's position the improved model by Cook & Siford, a multi attribute decision making model (MADM) was applied. For the study, in the first step the indexes effective on positioning the SCI including data accuracy, data accessibility, data trustworthiness, and data objectivity were picked up; and in the second, the significance of each index was estimated in two ways: (1) from the viewpoint of the SCI's senior experts, (2) in the eyes of data users. In order to determine the positions of a number of organizations in addition to the SCI, the Assignment model by Cook & Siford was used. The expected results of the study are to figure out the current position of the SCI in connection with 4 major and 20 minor indices and determining its general position as compared to those of peer organizations. At the end some suggestions are offered.

Proposing a Strategic International Market Entry Model for Automotive Industry of Iran

Volume 10, Issue 1, April 2006, Pages 213-243

Seyyed Hamid Khodadad Hosseini; Farshad Golestan

Abstract With the beginning of the third millennium and the passage of about 300 years since the Industrial Revolution, the scope of operation and competition in the business enterprises has increased to a global level. Automotive industry of Iran with more than 40 years of domestic operation and allocating 2.5%of GNP, 20% value added in Industrial Sector and 2.5% of total investment in the country has not yet achieved an outstanding position in the world markets. So to prevent unfavorable (but possible) challenges in the future, it seems necessary to assess the international competition potential of this industry according to a contingent strategic model. Reviewing the current international trade theories and internationalization models of firms indicates that most of these theories and models are developed based on fundamental assumptions governing the open market in developed countries. In addition, most of these models have evolved by the post studies on the large scale multinational corporations after their internationalization process. The most important point is that each of these theories and models studied the internationalization process from a specific level of analysis (firm, industry, country, international environment). So none of these models individually and completely can be generalized to address a suitable solution for those firms operating in developing countries and struggling to enter the international markets. The main purpose of this paper is proposing a contingent international market entry model for firms operating in developing countries (like Automotive Industry of Iran) through integrating the different points of view. The model contains four levels of analysis (firm, local industry structure, national competitive policies, and firms’ international relationship with global ones). It integrates and examines the role and effects of four interdependent variables (firm characteristics, local industry structure, national policies and firms’ international relationships) shaping the strategic capabilities and competencies, which are necessary for entering the international market (as the outcome /dependent variable). The model was examined in the Iranian Automotive Industry. It indicates how the international market entry competency of a firm in developing countries is affected by it’s core competencies, synergy of local industry structure, synergy of national competitive advantage, and collaborative advantage and complimentary effect originated from international relationship between the firm and the global market.