Keywords = صنعت خودرو

Prioritization of Lean Production interpretive structural modeling approach Case Study: Automotive industry Supply Chain

Volume 18, Issue 2, Summer 2014, Pages 127-148

mohammad reza hamidizadeh; hasan farsijani; anahita salari; behroz dori nokorani

Abstract In today’s dynamic and competitive markets, industries and services require the methods, which can overcome the environmental challenges, and provide non-wasting production and services to the customers. Such tools can be achieved through pure production method. Therefore, by studying the literature review of pure production models in the supply chain, 14 major identification factors were identified in the form of a questionnaire presented to the experts and managers of automobile industry supply chain in order to specify the relationship and sequence of these factors through ISM method, and then confirm using path analysis technique. In this regard, these factors were located at five levels. The first level includes wasting and contentment of client; the second level is related to source control and continuous improvement; the third one involves the structure of material flow, supplying development and selection; the fourth level consists of educating and empowering, contacting with client and supplier and information flow structure; and the fifth level includes management behavior, methods and staffskills. The order of factors has helped the managers that if they implement these factors for the improvement of production methods and approaching to a pure production, from which factor they would initiate.    

Proposing a Strategic International Market Entry Model for Automotive Industry of Iran

Volume 10, Issue 1, Spring 2006, Pages 213-243

Seyyed Hamid Khodadad Hosseini; Farshad Golestan

Abstract With the beginning of the third millennium and the passage of about 300 years since the Industrial Revolution, the scope of operation and competition in the business enterprises has increased to a global level. Automotive industry of Iran with more than 40 years of domestic operation and allocating 2.5%of GNP, 20% value added in Industrial Sector and 2.5% of total investment in the country has not yet achieved an outstanding position in the world markets. So to prevent unfavorable (but possible) challenges in the future, it seems necessary to assess the international competition potential of this industry according to a contingent strategic model. Reviewing the current international trade theories and internationalization models of firms indicates that most of these theories and models are developed based on fundamental assumptions governing the open market in developed countries. In addition, most of these models have evolved by the post studies on the large scale multinational corporations after their internationalization process. The most important point is that each of these theories and models studied the internationalization process from a specific level of analysis (firm, industry, country, international environment). So none of these models individually and completely can be generalized to address a suitable solution for those firms operating in developing countries and struggling to enter the international markets. The main purpose of this paper is proposing a contingent international market entry model for firms operating in developing countries (like Automotive Industry of Iran) through integrating the different points of view. The model contains four levels of analysis (firm, local industry structure, national competitive policies, and firms’ international relationship with global ones). It integrates and examines the role and effects of four interdependent variables (firm characteristics, local industry structure, national policies and firms’ international relationships) shaping the strategic capabilities and competencies, which are necessary for entering the international market (as the outcome /dependent variable). The model was examined in the Iranian Automotive Industry. It indicates how the international market entry competency of a firm in developing countries is affected by it’s core competencies, synergy of local industry structure, synergy of national competitive advantage, and collaborative advantage and complimentary effect originated from international relationship between the firm and the global market.