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Presentation a Model for quality on satisfaction: survey the role of mediator perceived utility and perceived hedonistic (Case Study: Customers Smartphone Samsung)

razie feli; abbas ebrahimi; belgheis bavarsad

Volume 20, Issue 4 , January 2017, , Pages 45-64

Abstract
  Nowadays, technology and smart phones have become a necessity. Satisfying customer or consumer about using this technology has become a competitive issue, and this competition exist in each and every region with no exception. The aim of this study is to survey the impact of the quality including quality ...  Read More